Business major

Award-winning, integrated franchise digital marketing firm

AMESBURY, Mass., June 23, 2022 (GLOBE NEWSWIRE) — Integrated digital strategies (IDS), a nationally recognized digital marketing firm specializing in campaigns for franchise and multi-location brands, celebrates its 10th anniversary this summer with new marketing experts added to its team and more premier brands plan have signed up as customers. It’s an incredibly exciting time for the agency and its business model, defined by a suite of services delivered by a team of more than fifty digital marketing professionals. Whether emerging or established, franchise brands can expect IDS to become an extension of their team, working hand-in-hand with brand leaders to deliver exceptional results.

“We are incredibly proud of our marketing experts and our client list,” said Stephen Galligan, co-founder and CEO of IDS. “Our growth is a direct result of our commitment to our customers’ growth. They know we support them! Currently, IDS works with seventy-five franchisor clients and over 1,000 individual franchisees.

The agency was born as a natural extension of the decades of industry experience that Galligan and co-founder and CRO Joseph Mohay have in marketing and media, with Galligan having held several leadership positions and Mohay having held many leadership positions.

Today, IDS is an international agency with team members located across the country, as well as in South Africa and the Philippines. “It’s pretty hard to believe that we started with just a few employees in the United States, and today we employ a family of four dozen around the world who are all dedicated to customer goals and growth,” said Mohay said.

Over the past 10 years, the company has had the pleasure of working with a wide range of brands in a wide variety of industries, including food and home services, healthcare, education, and more. They have recently added several high-profile brands from private equity groups and have been tasked with executing digital marketing strategies for their combined portfolio of businesses.

“We prepared for a downturn at the start of the pandemic and had to do a bit of restructuring as a result,” Galligan recalled. “But we’ve also made some pivots to emphasize our franchise marketing services and have seen a huge return from those efforts,” he continued. “Best of all, our customers are satisfied with their ROI, which is what matters most. They give us a dollar and we give them several more. Who doesn’t like that?

With all of its growth and successes, IDS is proud to have reached this 10th anniversary milestone and looks forward to the next 10.

“This is a great time for the company, for our team and for our customers,” Mohay said. “We can’t wait to see what the future holds!”

About Integrated Digital Strategies
IDS provides online marketing solutions for franchise and multi-location businesses. In the rapidly changing digital marketing landscape, IDS listens to our clients’ needs to find the best combination of products and services to help them retain existing customers and acquire new business. Although we work with both B2B and B2C clients, we stand out as the franchise marketing agency to turn to.

Contact person: Steve Galligan
[email protected]